I bought this at a convention for 20 dollars, there was no tag or brand. I recently purchased a different red and white headdress, so this one should go to a better home! I have actually never worn it out. It does slide a bit on the headband but when you have it on it does not move at all! It has detachable clips on the inside if you would prefer to use those or just wear it without them! In the fourth photo you can see there are some creases, so please be aware of those before purchasing! :)